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For Every Day, and Years to Come. Designed with Love, Delivered with Care.

BOPIO brings you premium lifestyle essentials for all ages — from kids to elders. We focus on comfort, quality, and timeless design, not fast trends. Each product is made to last, so you can use and enjoy it every single day.

We’re growing intentionally and steadily — offline stores will come later, but you can shop with us right now on WhatsApp. Get a simple, personal shopping experience where you can browse, ask questions, and place orders instantly.

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Bath Towels
Hand Towels
Face Towels
Gym Towels
And More
Our Sub-Brands

One Philosophy. Many Distinct Identities.

At BOPIO, every brand we build carries the same foundation: thoughtful design, lasting quality, and meaningful simplicity. Each one serves a different need, speaks in its own voice, and adds value to everyday life — without noise or excess.

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About Us

At BOPIO, we believe in simplicity — not as a trend, but as a lifestyle.

BOPIO was born out of a quiet idea — that a brand doesn’t need to be loud, fast, or trendy to be loved. It just needs to be honest. We started with one simple goal i.e to create everyday lifestyle essentials that feel good, look clean, and serve a purpose — without over promising, over complicating, or overwhelming. Whether it’s a towel, a handkerchief, or a pair of socks, our focus is always the same. Quality, Comfort, and Lasting value.

We're also building BOPIO like a company that belongs to its customers. That’s why we publicly share our growth, financials, and vision. We want you to not just buy from us, but understand us.

Offline retail will come in time — but for now, we invite you to explore our collection online, at your own pace, with the comfort of knowing that what you’re choosing is made with purpose.

We’re not here to revolutionize the world. We’re here to build something meaningful, one product and one relationship at a time.

"At BOPIO, we believe honest things still matter. In a world of noise and hurry, we focus on making simple, thoughtful products that last and truly serve a purpose. No flash, just care, heart, and honesty in everything we do. Thanks for joining us on this slower, kinder, more intentional journey." — Bopio Family, Founders

Process we follow

Our 6-Step Inventory Selection Process

Understand Everyday Needs

We start by listening — to real routines, common frustrations, and daily essentials. What do people actually use? What could be better?

Remove the Unnecessary

We strip down the clutter. No unnecessary features, no forced trends. Only what adds comfort, value, or simplicity stays.

Select Quality Materials

Each product is made using materials that are long-lasting, skin-friendly, and responsibly sourced — never just “cheap” or convenient.

Design for Usefulness

Our designs are practical yet elegant. They must work well, feel good, and look timeless — not just look good online.

Test, Refine & Improve

We test samples internally and with real users, gathering honest feedback. Only what passes all checks moves forward.

Launch with Confidence

If a product can truly serve your daily life — quietly, reliably, beautifully — then it becomes part of BOPIO.

Frequently Asked Questions

How do I verify if my BOPIO product is genuine?
All original BOPIO products come with a unique authenticity number and signature design details. You can confirm its authenticity by visiting our Authenticity Verifier page & enter the authenticity number for instant confirmation. Need help? Our support team is always here.
What makes BOPIO’s products different from other brands?
While other brands may sell similar items, BOPIO focuses on premium clothing and lifestyle products that are personally tested in-house before launch. Every product is selected with the customer experience at the center, ensuring quality, comfort, and satisfaction.

We produce a maximum of 1,000 units per product at a time, so you always receive fresh, high-quality items shipped directly from our warehouse — even if you order through marketplaces like Amazon.

BOPIO is a fully inventory-owned retail brand. We own our brands, like Harry & Bunny, and carefully curate every product. While we don’t have our own factory, we partner with trusted third-party manufacturer — the same facilities used by international retailers for private-label brands — to ensure premium quality, comfort, style, and durability. Each purchase comes with a unique authenticity number, generated at the time of sale, giving you confidence that your product is 100% genuine.
Where can I buy original BOPIO clothing and lifestyle products?
You can find authentic BOPIO products on Amazon and a few trusted partner marketplaces. If you’re anywhere between Shyamnagar and Sodepur, you can also order directly from us via WhatsApp for a quick and personal experience. Our official e-commerce website is coming soon, so everyone will be able to shop straight from us with complete trust and support.
What are the places where I can directly order from BOPIO?
You can place direct WhatsApp orders if you’re in any of these areas
  • Next-day delivery: We personally deliver to Shyamnagar, Ichhapur, Palta, Barrackpore, Titagarh, Khardah, and Sodepur.
  • 2-4 day delivery: For Agarpara, Belgharia, Dumdum, Salt Lake, New Town, Garia, Ballygunge, Alipore, Park Street, Bardhaman, Durgapur, Asansol, or anywhere in West Bengal, we offer fast delivery within 2–4 days through Shiprocket, DTDC, or other trusted courier partners.
What is the difference between BOPIO Retail and Harry & Bunny?
BOPIO is our retail store brand, while Harry & Bunny is our product brand. For example, we sell towels under the Harry & Bunny brand through our BOPIO platform.
Does BOPIO offer a warranty or customer support?
BOPIO does not offer a formal product warranty to avoid misuse and keep prices fair. However, we fully support issues caused by us or our partners, such as receiving the wrong or damaged product. Simply visit our support page to raise a request.
What is BOPIO's return & replacement policy?
BOPIO offers a 7-day return and replacement policy for eligible products. If you receive a defective, damaged, or incorrect item, you can raise a request within 7 days of delivery.

Important:
  • Products must be in their original condition with all tags, labels, and packaging intact.
  • An unboxing video is highly recommended to make the verification process faster and smoother.
  • Used, washed, or damaged products (not due to transit issues) may not be eligible for return.
  • If there is a minor color mismatch but the product is otherwise correct, we offer an additional ₹25 discount if you choose to keep the product (as return logistics cost us more).

Please visit our support page to initiate the return or replacement process.
Is BOPIO limited to towels only?
No, BOPIO is not limited to towels. Currently, we focus on towels as our starting point, but our goal is to become one of the finest lifestyle retail brand. We source and manufacture responsibly, keeping customers at the center. Every product we offer should feel like a true international experience — delivering top-notch quality and great value.
Why are we selling via WhatsApp instead of a website?
We are starting on WhatsApp because building and maintaining a full website is costly at this stage. This allows us to serve you quickly, collect feedback, and understand what our customers really want. Once we have a steady monthly customer base of around 100–200 people and valuable insights, we will launch our website for a smoother shopping experience. BOPIO is & will continue to be a privacy-focused retail brand — we never compromise on your data security.
As a consumer, why should I trust BOPIO?
You can trust us because we deliver consistent quality backed by strict checks. We value honesty, quality, and your privacy above everything.

Even before our first customer, we set strong privacy practices — we only collect the minimum details needed (like phone or email, and only for support or delivery) to serve you better. We never sell your data, and never use hidden trackers. Transparency is at the heart of what we do — no hidden terms, no false claims.

BOPIO is a government-registered Pvt. Ltd. startup, certified and committed to doing things the right way. Our focus is always on you, with quick support and responsive service.

Very soon, we’ll proudly feature our first 100 customers(if they want to) on our website as part of our growing family — a step toward building a trusted, community-driven brand.
Why doesn't BOPIO ask for my phone number or email?
Because we respect your privacy. We only collect personal information when necessary — such as during support queries or shipping. No unnecessary data collection. No spam. Ever.
Does BOPIO sell or share customer data with third parties?
Absolutely not. BOPIO does not sell, trade, or share your personal information with any third-party companies. Your trust is far more valuable to us than your data.
Will I receive promotional calls, emails, or messages from BOPIO?
No. BOPIO does not send unsolicited promotional communications. We only contact you if you’ve initiated a support request or submitted an inquiry. No marketing spam — guaranteed.
What can I expect when BOPIO launches its online store?
Once our official online store goes live, you’ll enjoy a smoother, more direct shopping experience — with the same privacy-first approach. We’ll only use your information to fulfill your orders and provide support. No third-party ads. No misuse of your data.
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